If I can go ahead and buy my stuff through Amazon, why would I bother to visit the brand site? Well, I wouldn’t unless I think that there is a valuable differentiator. Then, what...
Marketers are spoiled for choice when it comes to the endless array of tools and platforms to choose from to help them better understand prospects and generate leads.
Forrester published The Forrester Wave™: Lead-To-Revenue Management Platform Vendors, Q4 2016. Of the 11 vendors Forrester evaluated for the lead-to-revenue management (L2RM...
One thing I notice that a lot of marketers like to do is follow orders. Whether it’s repeating the practices of a previous marketing team, doing whatever their sales team asks...
As the year is drawing to an end, in fact, there are fewer than 50 days remaining in 2016, it is about time to formulate the strategies and the budget that will help us marketers...
If you’re a content marketer, you’ve probably read multiple articles on the secrets of content marketing, with writers telling you that if you only follow steps A, B, and C you...
Bridgeline Digital has announced they released an update to iAPPS Marketier, an online marketing management solution division of the company’s iAPPS Pro product line.
An open source enterprise content management system (CMS) provider eZ Systems announced their plan to partner with a cloud-hosting provider Platform.sh in an effort to help...
Do you know that some of the content you read wasn't written by human beings? Automated Insights states, its software created one billion stories last year, many with no human...
Research by Aspect Software suggests that about 91% of customers want to pick up where they left off, from one channel to the next.
If you know anything about the early 90s (or you’ve seen the film Napoleon Dynamite), you’re probably familiar with “Glamour Shots®”. In hindsight they’re considerably cheesy...
Red Hat, Inc., an open source solutions provider, announced the general availability of Red Hat OpenStack Platform 9 (RHOP 9). According to the company, it is a highly scalable...
Falcon-Software Company, Inc, web content management and e-commerce solutions provider for mid-market and enterprise-level clientele in a variety of business sectors across...
There is a hungry audience out there for content. The Google Trends graph shows that interest in “content marketing” has jumped 20% in Q4 of 2015, although it had climbed...
Let me tell you a secret. In high school, I wormed my way out of taking required physics and chemistry classes but still managed to graduate. How did I get out of these required...
Jon Miller, co-founder of Marketo founded Marketing software startup Engagio, and it has raised $22 million in Series B funding led by Norwest Venture Partners, with...
User-review-based enterprise software review website, G2 Crowd, today released the Summer 2016 Web Content Management Software Grid report, naming HubSpot, WordPress.org, and...
In my second post about B2B Influencer Marketing for CMS-Connected, I dive into what tools are available for both hands on and strategic B2B marketers to use for finding and...
SAP SE today announced a new version of its SAP Hybris Commerce solution that says it enables organizations to deliver convenient, contextual, and relevant shopping experiences...
E-Commerce has come a long way, from an unreliable craze to a mainstream tide that lifted all boats.
13:18
1 Jun 2016
Interact is one of the world's fastest growing intranet software companies with more than a decade of experience delivering collaborative intranet solutions. Get the inside scoop...
3:45
27 Feb 2016
Earlier this month, Joe Pulizzi from the Content Marketing Institute published an article called - One Thing Is Killing Content Marketing and Everyone Is Ignoring It! Stephen...
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